Isabel von Fluegge

Isabel is a writer and brand voice specialist who has overseen the language for companies such as Tiffany & Co., La Mer and Bergdorf Goodman. She’s a strategic storyteller, with an expertise for translating brand strategy into authentic, effective language that people respond to on an intellectual and emotional level. She especially loves her more anonymous work as a ghostwriter, crafting speeches, book forewords and press quotes for well-known executives, creatives and designers. After a recent move from Brooklyn to Oakland, she’s doing her best to discover California despite pandemic shenanigans. She speaks four languages, has two daughters, one tattoo and knows both the common and Latin names for more plants than she cares to admit.

Under the Skinfluence

I actually like my face. Don’t get me wrong, there are mornings I wake up and, upon looking in the mirror, am forced to congratulate myself on putting the “hag” back into haggard, but as faces go, time has been relatively kind. I think. At least I hope that...

A Hair Razing Tale: A Former Male Model’s Tips and Tricks for Cutting Your Own Hair

I haven’t been to a hairdresser since January 2020. “What?” you gasp, mildly horrified. I know, right? But if you think that’s impressive (or just impressively sad), consider my husband who hasn’t gone to a barber in nearly 25 years. Fact is, he cuts his hair himself — a...

Isabel’s Nomadic Life. How to Move House Without Losing Your Mind

Moving sucks. There’s really just no other way to say it. I’ve just done it twice in a 9-month period this year and it carves away at your soul in an insidious way that ends up coming out sideways at the most unexpected times. It may cause brain damage....